About Sierra Car Loans
Welcome to Sierra Car Loans, where personalised service meets extensive industry experience.

Meet Cale Sammons
Cale Sammons, the driving force behind Sierra Car Loans, is a seasoned and trusted asset finance broker, bringing nearly two decades of expertise in the financial services industry.
Cale commenced his career in 2006 with a traineeship as a Finance & Insurance Manager at one of Australia’s largest family-owned motor groups. This role provided him with in-depth knowledge of motor finance approvals, settlement procedures, and the structuring of deals to align with lender requirements.
Over the following five years, Cale thrived within the dealership network, swiftly progressing to the position of Senior Business Manager in a highly successful Finance & Insurance Department. However, by 2011, in pursuit of a better work-life balance for his growing family, Cale made the transition into finance broking.
A Journey Through Asset Finance and Broking
Cale joined one of the nation’s largest finance broking firms, harnessing cutting-edge technology to stay ahead of the curve. During this period, he expanded his professional qualifications, attaining a Certificate IV and Diploma in Financial Services, enabling him to become a licensed mortgage broker. These experiences equipped him to navigate the evolving regulatory landscape within the finance industry.
In 2014, Cale established Sierra Car Loans, managing its growth while continuing to work with leading finance broking firms. Although operating independently posed challenges—particularly with high lead generation costs—Cale remained steadfast in his vision to deliver personalised, client-focused service.
A New Chapter for Sierra Car Loans
In 2017, Cale briefly stepped away from the finance industry to pursue a lawn mowing franchise. However, his enduring passion for finance soon led him back with a fresh perspective. Relaunching Sierra Car Loans in partnership with one of Australia’s largest asset finance aggregators, Cale entered into an aggregation agreement—combining the freedom of self-employment with the infrastructure and support of a major organisation.
What Sets Sierra Car Loans Apart
Today, Sierra Car Loans operates as a truly independent finance brokerage, offering a seamless and personalised experience. Cale oversees every stage of the process, ensuring clients receive tailored advice and expert service. Backed by the systems, technology, and lending panel of one of the country’s leading asset finance aggregators, Sierra Car Loans provides access to highly competitive finance options.
With advanced tools and streamlined online processes, securing asset finance with Sierra Car Loans is quick, straightforward, and customised to your unique needs. Cale’s unwavering commitment to service excellence means you’ll not only get a great deal—but one that’s aligned with your financial goals and qualifications.
Discover how Sierra Car Loans can make your finance journey smooth, efficient, and stress-free.



Auto Loans & Asset Finance Expertise.
Sierra Car Loans is a specialist finance company focused on providing tailored automotive loan solutions. Committed to offering a broad range of flexible finance products, we make it easy for clients to access the funds they need—whether for personal use or commercial purposes.
With a simple application process and personalised support, Sierra Car Loans helps you secure finance quickly and with confidence. We pride ourselves on delivering a transparent, reliable service, offering competitive interest rates and flexible repayment options to suit your circumstances.
Our Mission
Making finance simple, accessible, to encourage informed decisions.
Our mission is to exceed expectations by empowering clients to make confident, well-informed financial decisions. Whether you need a car loan, a green loan, personal financial guidance or commercial finance solutions, we’re committed to delivering clear, tailored comparisons and outstanding service every step of the way.
Our Values.
At Sierra Car Loans, we are dedicated to empowering our clients by making car ownership more accessible and affordable. We uphold the values of transparency, integrity, and putting our clients first—every time.
We believe in delivering tailored finance solutions built on trust, reliability, and genuine care. Your journey matters to us, and we’re committed to exceeding expectations through personalised service and ongoing support, helping you move forward with confidence.